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Strauss Zelnick Took A Potshot At MindsEye During Recent Take-Two Conference
"Lots of other people have tried, lots and lots..."
GTA Parent Company Take-Two Is Already Using AI To Create Adverts
"What AI has allowed them to do is be more efficient, make great stuff, and do it cheaper. This is all a benefit to our company."
Take-Two CEO Says Investors Have Asked Whether GTA 6 Even Needs To Be Marketed
GTA 6 is the biggest game in the world, but Strauss Zelnick says that "of course" it needs marketing... eventually.
Take-Two CEO Says If AI Is Going To Take Anyone's Job, It Will Probably Be Elon Musk's
Strauss Zelnick doesn't believe AI will replace people en-masse as some predict.
Take-Two Interactive Fires Head Of AI Weeks After CEO Says AI Can't Make Games Like GTA 6
Take-Two Interactive has fired head of AI Luke Dicken amid wider cuts to the division.
A Take-Two Trademark Complaint Against Vice City Subs Has Unearthed Unknown GTA Sales Data
Turns out Vice City Stories was a much bigger hit than anyone realized.
Take-Two Hires Perfect Dark Lead Developers After Failing To Save The Project From Xbox's Cancellation
The pair will run a new studio under 2K Games.
Even More Protests Held Outside Take-Two Offices In The UK And France Over Alleged Union Busting
Former Rockstar employees and their allies protest outside of Take-Two offices in London and Paris.
UK Trade Union Is In The “Fight Of Its Life” To Get Fired Rockstar Employees Reinstated
The company reportedly decided that bad press and financial settlements were "worth it" to union-bust.
Y’know What Payment Processors? Sure, Go After Grand Theft Auto
Take-Two could really swing the pendulum on this censorship campaign.
“It’s A Pretty Short Delay”: Grand Theft Auto 6's Original Release Window Revealed By Take-Two CEO
That somehow makes the wait even more unbearable.
Grand Theft Auto 6 Didn't Properly Start Development In 2018, Despite Recent Claims
GTA 6 did start development after Red Dead Redemption 2's success, but it wasn't in 2018.
First Mafia: The Old Country Gameplay Footage Showcases Horse Riding, Stealth, Driving, And Plenty Of Gunfights
Only a few more months until Mafia finally returns.
Strauss Zelnick Has Finally Explained Why Grand Theft Auto 6's Trailer 2 And Marketing Is Taking So Long
As long as it's not delayed, we can expect to see more of GTA 6 closer to its Fall 2025 release window.
Grand Theft Auto 6 Fans Think Borderlands 4's Release Date Is Another Clue
Fans think that GTA 6 will launch sometime in October or November. After all, Take-Two won't compete with itself, right?
Grand Theft Auto 6 Won't Cause Violent Behavior, Says Take-Two CEO
Zelnick argued that "entertainment doesn't create behaviour, entertainment reflects behaviour".
Take-Two Says GTA 6 Will Boost Console Sales
While PS5 and Xbox Series X/S sales are in a bit of a slump right now, Take-Two CEO Strauss Zelnick believes GTA 6 will lift them out of it.
Switch 2 Will See Support From GTA 5 Publisher Take-Two
Grand Theft Auto on the Switch would be pretty wild.
Take-Two CEO "Feels Really Good" About GTA 6 Releasing This Year
Although Strauss Zelnick seems confident, he does admit there's a risk of "slippage".
Gaming Analyst Says There's "Hope" In The Industry That Grand Theft Auto 6 Will Cost $100
Take-Two was previously one of the first publishers to raise the price of games from $60 to $70.