Yorba Linda, California, United States
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About

At Siemens Digital Industries Software, we leverage insightful growth models and…

Articles by Craig

  • What is Zealr?

    What is Zealr? I had built Zealr out of my own frustration being constantly pulled away …from my core sales…

    2 Comments
  • Zealr Accepted to TOP 10 Accelerator

    Mid January 2016, Zealr will be attending Founders Space's 4 week Accelerator Program! Out of thousands of applicants…

    2 Comments
  • We are hiring! ...its for an obvious reason.

    Click around..

    2 Comments
  • Signup for our Beta!

    #Beta http://bit.ly/1Llw2w6 #SharkTank #Zr = #sales #gamification #metrcs from peer2peer #socialmedia insights

  • Analytics for Capital Markets

    Analytics for Capital Markets Extreme volatility and uncertainty are the new normal, and financial services companies…

  • A TIBCO Spotfire® Platform Overview

    A TIBCO Spotfire® Platform Overview From interactive dashboards and data visualizations to predictive analytics…

  • 5-Minute Guide to Sales Analytics

    5-Minute Guide to Sales Analytics Brilliant and determined as sales organizations are these days, new pressures often…

  • A 5-Minute Guide to Business Analytics

    A 5-Minute Guide to Business Analytics The Status Quo: Data Locked Away in the Data Center Click Here! Even after…

  • Advanced Analytics for Financial Services

    Most banks and financial institutions use a combination of risk management systems from a number of companies such as…

  • Advanced Analytic and Predictive Model Creation for Data Scientists

    Advanced Analytic and Predictive Model Creation for Data Scientists There are two different ways to create Predictive…

Activity

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Experience & Education

  • Siemens Digital Industries Software

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Licenses & Certifications

Volunteer Experience

  • Mentor

    The Batchery

    - Present 1 year 2 months

    Science and Technology

    Mentors at The Batchery support early stage founders by sharing real world experience to help ideas become scalable, investor ready companies. The role focuses on practical guidance across product, go to market, fundraising, and team development, with an emphasis on honest feedback and sound decision making.

    Mentors engage through office hours, workshops, and cohort sessions, offering insight, challenge, and selective introductions. The approach is founder first and advisory. Mentors…

    Mentors at The Batchery support early stage founders by sharing real world experience to help ideas become scalable, investor ready companies. The role focuses on practical guidance across product, go to market, fundraising, and team development, with an emphasis on honest feedback and sound decision making.

    Mentors engage through office hours, workshops, and cohort sessions, offering insight, challenge, and selective introductions. The approach is founder first and advisory. Mentors empower founders to own execution while benefiting from experienced perspective.

  • Contest Judge

    The Blum Center for Developing Economies

    - Present 2 years 10 months

    Science and Technology

    I am a Judge Big Ideas Contest, an annual innovation contest aimed at providing funding, support, and encouragement to interdisciplinary teams of UC undergraduate and graduate students who develop solutions that address pressing social challenges. (http://bigideascontest.org/)

    The Blum Center (http://blumcenter.berkeley.edu/) is an action-oriented, multidisciplinary Center that is focused on people in developing countries. The Center also supports UC faculty-led research projects that…

    I am a Judge Big Ideas Contest, an annual innovation contest aimed at providing funding, support, and encouragement to interdisciplinary teams of UC undergraduate and graduate students who develop solutions that address pressing social challenges. (http://bigideascontest.org/)

    The Blum Center (http://blumcenter.berkeley.edu/) is an action-oriented, multidisciplinary Center that is focused on people in developing countries. The Center also supports UC faculty-led research projects that focuses on innovations into real-world solutions to combat poverty.

  • Panel Member

    Cal Alumni Association | UC Berkeley

    - Present 9 years 5 months

    Education

    Established in 1934, The Leadership Award is a one-year, merit-based scholarship that recognizes undergraduate students at UC Berkeley who demonstrate innovative, initiative-driven leadership impacting their academic, work, or community environments. Students compete for the scholarship every year, ensuring a diverse and dynamic annual cohort of leaders whose work is relevant and newly inspiring.

  • Mentor

    Founder Institute

    - 4 years 2 months

    Economic Empowerment

    Advisor and mentor for participants in the Orange County and Los Angeles Founder Institute program. Manage early stage startups to accelerate their Go-to-Market Planning, Customer Development, Vision and Validation, Branding, and Design

  • Regional Organizing Director

    Team Bloomberg

    - 4 months

    Politics

    Executed the ground campaign in the surrounding areas of Orange County, CA, responsible for building the grassroots organization necessary to persuade, and mobilize voters for 2020 presidential nominating contests. We had 45 days to open 25 offices in California, and get over 15% of the popular vote.

    Responsibilities:
    Lead Irvine regional field office including managing 4 Field Organizers and over 239 volunteers
    Responsible for all aspects of the office including office events…

    Executed the ground campaign in the surrounding areas of Orange County, CA, responsible for building the grassroots organization necessary to persuade, and mobilize voters for 2020 presidential nominating contests. We had 45 days to open 25 offices in California, and get over 15% of the popular vote.

    Responsibilities:
    Lead Irvine regional field office including managing 4 Field Organizers and over 239 volunteers
    Responsible for all aspects of the office including office events, visibility events, social sharing, calling voters, and training
    Develop regional strategies and systems that lead to my team’s ability to successfully meet daily and weekly organizing metrics, as well as maintain data integrity
    Build and maintain political relationships with local leaders in Orange County to increase buy-in and trust in the campaign at large
    Work with state leadership to implement new communications, messaging, and digital strategies in Orange County
    Ensure that all Field Organizing staff are properly trained on the technical aspects to be productive
    Kept my team focused and motivated in a high-stress, rigorous work schedule and environment
    Adhere to stated deadlines and maintaining effective communication with state leadership

    Achievements:
    188% - My team exceeded daily call goals
    101,520 Total calls within 45 Days
    239 Volunteers recruited with 867 Total Hours
    27,000 Text Messages shared within my team
    Orange County Polls - 15.58% or 34,595 Voted for Mike Bloomberg

  • Intern

    U.S. House of Representatives

    - 6 months

    Politics

  • Judge at Mayfield AI Garage at Berkeley

    Mayfield

    - Present 6 months

    Science and Technology

    Evaluated early-stage AI startups as part of the Mayfield AI Garage at UC Berkeley, a venture-backed program designed to help founders turn AI ideas into fundable companies through mentorship, capital, and technical resources.

    Assessed student and alumni-led AI ventures across product innovation, market potential, and execution readiness
    Provided structured feedback on business models, product-market fit, and go-to-market strategy
    Contributed to selection decisions for teams…

    Evaluated early-stage AI startups as part of the Mayfield AI Garage at UC Berkeley, a venture-backed program designed to help founders turn AI ideas into fundable companies through mentorship, capital, and technical resources.

    Assessed student and alumni-led AI ventures across product innovation, market potential, and execution readiness
    Provided structured feedback on business models, product-market fit, and go-to-market strategy
    Contributed to selection decisions for teams receiving funding, mentorship, and compute resources (e.g., Azure credits, NVIDIA programs)
    Engaged with emerging founders building in areas such as AI agents, applied ML, and enterprise AI solutions

Publications

Courses

  • American Foreign Policy

    PS 123

  • Comparative Party Systems

    -

  • Developmental Politics

    -

  • Electoral Behavior and Public Opinion

    -

  • Empirical Analysis and Quantitative Methods

    -

  • Game Theory

    -

  • Geological Oceanography

    -

  • International Political Economy

    -

  • Qualitative and Multi-Method Research

    -

  • The American Executive

    -

  • The Politician

    -

  • US Constitutional Law

    -

  • War, Culture, and Society

    -

  • Western European Politics

    -

Honors & Awards

  • US Business Excellence Award 2024 - Finalist

    Siemens

    Contributed to Siemens Digital Industries Software’s global initiative supporting 2,500+ startups across 60 countries. Through partnerships with accelerators like Berkeley SkyDeck, helped entrepreneurs access Siemens tools, mentorship, and funding opportunities to scale impactful innovations. Enabled founder success stories like Unlimited Tomorrow’s 3D-printed prosthetics. Program generated $7.5M+ in startup contracts while driving digitalization, sustainability, and real-world problem solving.

  • Werner von Siemens Award 2023 - Best 60

    Siemens

    Nominated as part of the Siemens DISW team for the WvS Award 2023 (Top 60 globally), recognizing our work supporting early-stage startups through the Berkeley SkyDeck partnership. Contributed to founder mentorship, ecosystem enablement, and innovation acceleration using Siemens software and expert guidance.

  • 2007: IBM Software Sales Rookie of the Year

    IBM Management

    2007: IBM Software Sales Rookie of the Year

  • Global Accounts Special Appreciation Award: "Performance Above and Beyond the Call of Duty"

    Global Accounts Team

    2005: Global Accounts Special Appreciation Award: "Performance Above and Beyond the Call of Duty"

  • 1995: Hal Connolly Scholar Athlete Award

    NCAA

    1995: Hal Connolly Scholar Athlete Award

  • OCC Freshman Crew Captain

    Freshman Crew Team

    OCC Freshman Crew Captain

  • Ranked 7th in the Nation - Rowing/Doubles

    US Junior Rowing Championships

    Ranked 7th in the Nation - Rowing/Doubles

Languages

  • American English

    Native or bilingual proficiency

  • Gibberish

    Full professional proficiency

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