All treats. No tricks 🎃 This Halloween, we’re here for the chills, the thrills, and the videos you can’t stop watching 👻🍿 Happy Halloween from all of us at Primis! #HappyHalloween #Halloween #Primis #VideoDiscovery #PushForMore
Primis, Video Discovery
Advertising Services
Tel Aviv, Israel 6,727 followers
Increasing revenue for publishers by helping users discover engaging, high-quality video content
About us
Primis is a global Video Discovery platform that increases revenue for publishers by helping users discover high-quality video content. The company’s Video Discovery technology is used by 100s of digital publishers, empowering 450M uniques with an engagement-based video experience that recommends video content they love, automatically skipping content they don’t interact with. Primis is owned by Universal McCann and The Interpublic Group of Companies, Inc (NYSE: IPG), holding itself to the highest standards in digital advertising. https://www.primis.tech/
- Website
-
https://www.primis.tech
External link for Primis, Video Discovery
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Tel Aviv, Israel
- Type
- Privately Held
- Founded
- 2007
- Specialties
- Digital Media Strategy, Video Advertising, Mobile Video Advertising, Content Discovery, Content Marketing, Video Discovery, Video Content Recommendations, Native Video, Video Inventory, and Digital Media
Locations
-
Primary
Get directions
2A Raoul Wallenberg St.
Tel Aviv, Israel 6971902, IL
Employees at Primis, Video Discovery
Updates
-
Primis Renews IAB Tech Lab OM SDK Compliance Certification for Web Video We’re proud to announce that Primis has successfully renewed its IAB Tech Lab OM SDK Integration Validation Compliance (IVC) certification for Web Video! This renewal reflects our ongoing commitment to industry standards, reliable video advertising measurement, and technical excellence. As the digital video landscape continues to evolve, we remain focused on supporting greater transparency and trust across the advertising ecosystem, while delivering reliable video advertising experiences for our partners. #Primis #IABTechLab #VideoAdvertising #AdTech #DigitalAdvertising
-
-
Some brands like to stick to traditional ad channels. We preferred to meet our clients right where they are! 🗽 With October packed with major industry events - from Advertising Week to so many other great gatherings - we brought our Push For More campaign to 30+ carefully selected LinkNYC kiosks across Midtown Manhattan, right in the heart of where our clients and partners work. Our goal was to connect with the incredible people shaping the future of publisher video monetization, in the vibrant neighborhood they call home during work hours. And of course, a strongman in a pink singlet helped make the introduction unforgettable! 💪 A big shoutout to McCANN6 for the creative! Grateful to DailyDOOH for picking up the story: https://lnkd.in/dNWbNHHC #Primis #PushForMore #AdTech #OOH #NYC #Publishers
-
-
Yerevan, it was good to talk engineering 🇦🇲 We brought senior developers together to share perspectives on building systems at scale, growing as engineers, and the role of AI agents in 2026. The best part? Getting people who build things into the same room to exchange ideas and learn from each other. Thank you to our speakers and everyone who joined us for making it happen. Here’s to more conversations that help us Push For More 👋 #Primis #Yerevan #SoftwareEngineering #AIAgents #PushForMore
-
-
-
-
-
+3
-
-
Yerevan, let’s talk engineering 🇦🇲 This Friday, Primis and YozmaTech-Scaling Startup Nation Globally are bringing senior developers together for an in-person meetup about building systems at scale, growing as an engineer, and where AI agents stand in 2026. Expect practical insights from R&D leaders and conversations with people who know what it takes to build products that work at scale. 📍 Yerevan | Friday, October 16 Save your spot: https://lnkd.in/daDx4_dz See you there 👋 #Primis #YozmaTech #Yerevan #SoftwareEngineering #AIAgents
-
We always say that transparency is at the core of what we do at Primis, but you don’t have to take our word for it - just ask Jounce Media 📶 In their newly released October 2026 Supply Path Benchmarking Report, Jounce validated our commitment, giving Primis a flawless 100% transparency score across all of our listed accounts, with zero missing or unrecognized domains. In an era where some players stretch the boundaries of "signal optimization" and flirt with data manipulation just to win short-term bids, we believe in building durable, honest partnerships. A clean supply path means better performance for our DSP partners and higher trust from our publishers. Huge shoutout to the Primis team for keeping our Video Discovery ecosystem safe, direct, and completely transparent! 👏 #AdTech #Programmatic #Transparency #VideoDiscovery #Primis #JounceMedia #Trust
-
-
October is Breast Cancer Awareness Month - a reminder to make time for regular screenings and encourage the people we care about to do the same. Early detection matters. Take care of yourself, and remind someone you love to take care of themselves too 💗 #BreastCancerAwareness #BreastCancerAwarenessMonth #EarlyDetection #Primis
-
-
Open Source Summit, that was fun! 🚀 Great conversations, fresh perspectives, and plenty of inspiration from the open-source community. Our very own Evgeni Liapustin and Victor Kislov had a great time connecting with fellow tech enthusiasts, exchanging ideas, and exploring what's next in open source. Until next time! ✨ #Primis #OpenSourceSummit #OpenSource #TechCommunity #LifeAtPrimis
-
-
-
-
-
+1
-
-
Three years on, October 7 remains close to our hearts. Today, we pause to remember those we lost and to hold their families and loved ones in our thoughts. May their memory be a blessing 🕯️ #October7 #WeRemember
-
-
Proud to be recognized with an Honorable Mention at the 2026 AdExchanger Awards 🏆 Our work, “Primis Video Discovery: Turning Publisher Audiences Into Sustainable Revenue,” was recognized alongside some of the best work in the industry. Another reason to keep Pushing For More ✨ #Primis #AdExchangerAwards #PushForMore #AdTech #VideoDiscovery #DigitalPublishing
-