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Perion
Technology, Information and Internet
New York עוקבים, New York 42,850
עלינו
Perion is helping agencies, brands and retailers get better results with their marketing investments by providing advanced technology across all major digital channels. Through the Perion One platform, we are making digital advertising more effective by building solutions that continuously adapt to connect the dots between data, creative and channels.
- אתר אינטרנט
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http://www.perion.com
קישור חיצוני עבור Perion
- תעשייה
- Technology, Information and Internet
- גודל החברה
- 501-1,000 עובדים
- משרדים ראשיים
- New York, New York
- סוג
- חברה ציבורית
- התמחויות
מיקומים
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הראשי
קבלת הוראות הגעה
New York, New York 10007, US
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קבלת הוראות הגעה
2 Leonardo Da Vinci St.
Tel Aviv, 6118002, IL
עובדים ב- Perion
עדכונים
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In South Africa last week with the team to mark a milestone moment for Perion. We've launched an exclusive partnership with McSorely Media (PTY) LTD and Mediamark to bring Outmax to the African market. Huge thanks to both teams for the collaboration and hospitality. Early results already speak for themselves. This is just the beginning.
Feeling incredibly privileged to be here in South Africa at the stunning Ritsako Game Reserve with the team. The energy is unreal, and we couldn’t be more excited to unveil a brand-new partnership—one we truly believe will be transformational. This is just the beginning. Watch this space 🚀👀
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What I Power at Perion Our What I Power at Perion series continues, spotlighting the people driving innovation, connection, and growth across our global teams. Meet Thomas Peña, Sales Manager (Australia). Thomas leads key agency partnerships, brand relationships, and omnichannel DSP collaborations across Australia, while also managing select global accounts. What fuels Thomas most is the opportunity to educate the market on emerging advertising technologies and witness the rapid rise of channels like programmatic Digital Out of Home. From collaborating with global teams across time zones to building meaningful industry relationships, Thomas thrives on human connection. Standout moments? Helping bring New Caledonia Tourism’s first pDOOH campaign to life in Singapore and driving innovative collaborations like Australia’s first pDOOH DCO. Ready to power what’s next? Explore careers at Perion: https://lnkd.in/ew3tEfmh #WhatIPowerAtPerion #LifeAtPerion #CareersAtPerion
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Perion פרסם מחדש את זה
Danone leveraged Perion’s Digital Out-of-Home (DOOH) network and Albertsons first-party shopper data, to activate dynamic, localized creative on screens near Albertsons Companies store locations, featuring real-time pricing and product availability, nearest store location messaging and a back-to-school-focused creative designed to drive immediate consideration and extreme relevance, driving double-digit growth for the family brand. Digital Out-of-Home didn’t just support the campaign. It powered it and the results speak for themselves: https://lnkd.in/grTjW829
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We're #hiring a new Account Strategist in United States. Apply today or share this post with your network.
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What if you could prove exactly how much your retail media is truly driving growth? In Retail Today’s Executive Roundtable, Paul Prior, SVP, Advertiser Development at Perion, explores why the industry must move beyond ROAS and embrace incrementality as the new standard. From the limits of attribution to the rise of AI-powered, closed-loop measurement, this is a must-read for anyone looking to unlock real performance. Read more: https://lnkd.in/eXHEmjAt
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Phygital is shifting from concept to capability. In this latest The Drum article by Oscar Quine, industry voices explore what comes next as the metaverse fades. Troy Yang, Managing Director APAC at Perion, points to a shift toward real-time, data-driven experiences, where physical and digital work as one measurable system. As the space matures, the advantage will go to those who can operate across it seamlessly. Read more: https://lnkd.in/emsBFnGh #phygital #Advertising #dooh #adtech
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Many advertisers face a persistent challenge: even with strong strategy and planning, media execution doesn’t always translate into real business outcomes. This is the execution gap. Outmax is designed to close that gap by aligning media execution directly with business KPIs. Instead of optimizing toward platform-based proxies, Outmax continuously adjusts campaign decisions based on the outcomes that matter most to your business. By bringing intelligence to the execution layer, advertisers can better connect planning with performance and ensure media investments drive measurable results. Learn more about how Outmax aligns execution with outcomes: https://lnkd.in/eYmrxJ4V #Outmax #AdTech #PerionOne #AI
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CTV platforms shouldn't make you choose between premium inventory and performance. In a recent campaign with Webroot, Perion cut CPA by 89% — from $4.61 to $0.53 — in just four weeks. No remnant inventory. No black-box reporting. Just curated channels and measurable results. Curious how it works? Let's talk. Contact us here: https://lnkd.in/eFMrZqi9 #CTV #Advertising #Programmatic #Brandformance
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A new market. A new partnership. Outmax is now in Africa. Perion, Mediamark and McSorely Media (PTY) LTD are launching an exclusive AI advertising partnership across the continent, bringing outcome-based, transparent AI execution to agencies and brands in one of the world's fastest-growing digital ad markets. **Early results from South Africa show what's possible: a campaign for high-end fashion brand Wepner delivered a 96% video completion rate on YouTube, a 7.65% engagement rate, a 27% reduction in carbon intensity, and 3.7M views driven to Instagram. Advanced AI execution. New market. Moving fast. Read the news here>> https://lnkd.in/ddyer3Jx #AI #McSorelyMedia #Mediamark #Outmax #PerionOne