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Artikel von Grant Coleman
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The Holiday Season For Marketers: Why You’re So Busy And What You Can Do About It.
The Holiday Season For Marketers: Why You’re So Busy And What You Can Do About It.
Each year around this time, I find myself reflecting upon the holiday season, and what it means to our customers. A big…
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The 4 Topics Everyone Will Be Talking About at IRCE 2015
The 4 Topics Everyone Will Be Talking About at IRCE 2015
More than ten thousand people will attend the IRCE conference in Chicago next month and will discuss myriad topics. We…
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Grant Coleman hat dies gepostetI am incredibly grateful today! I joined Uberall on September 1st 2023 and the last 3 years have gone in the blink of an eye! I’m so proud of where we are now and the direction we are heading in. I am lucky to work here during the AI revolution we find ourselves in. We have both the space to innovate and experiment while also enjoying the tailwinds for all things technical SEO. It really reminds me of the value of working for DACH based software companies with proper global ambition and why this is becoming somewhat of a niche for me: - The platform works: a German company will not make claims it cannot fulfil. Repeatedly, especially in North America, we pick up clients in a genuinely broken state. Not sub-optimal where change could offer gains in the margins and useful consolidation. I mean genuinely broken. Solving these problems brings a real sense of achievement and satisfaction for me and my teams. The confidence to keep scaling and growing as an organisation is borne in the confidence that the platform will not fall short. - You get time to find the right formula: A German company is not afraid to focus on the mid-long term where the green flags are evident. As somebody pulling many levers across different functions it’s rare that every initiative just works. There is always a high bar for standards paired with realistic expectations. Thank you to Florian and the rest of my peers for taking a chance on me. Thank you Anthony for continued trust and positive pressure to become the most impressive organisation possible. Thank you to my leadership team for continuing to commit to the mission Rebecca, Daniel, Krystal, Nick, Alexandre, Ulas, Samy, Allison, Brooke, Lex, Jo, Alexander, Sven, Sebastian, Katie, Jérôme, Adina, Madalina, Gizem, Jeffrey and the nearly 200 people we serve in our respective Global Customer Organisation teams! Shout to Nadine for keeping me and all of the Exec team functioning. I also want to acknowledge and thank those who left during my tenure, as their contributions clearly survive in the fabric of the business. Time to finish 2026 strong, I cannot wait to look back again in 3 years and see what we achieved together! Thank you to every colleague, Partner, and Customer for making these last 3 years some of the most enjoyable in my whole career 💜 Let’s Goooooo!
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Grant Coleman hat dies repostetGrant Coleman hat dies repostetWe're hiring! Looking for a star Account Executive to own sales, end-to-end, for our GEO Studio and GEO Pulse products across North America. If you know someone who'd absolutely crush this role, please pass this along. If you're the person we're looking for, you probably stopped reading after "We're hiring" and already clicked Apply! https://lnkd.in/gsRu_BBb
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Grant Coleman hat dies geteiltThis one is TOO GOOD to miss - find out about Pizza Hut's Local Store Marketing (LSM) program direct from Amparo Gil tomorrow - alongsode will be our friends at the International Franchise Association and our very own Christian Hustle from Uberall - Lets goooooGrant Coleman hat dies geteiltMore than double the standard ROAS benchmark. 🤯 But how did Pizza Hut get there? In our International Franchise Association webinar, Amparo Gil will share how Pizza Hut built a Local Store Marketing (LSM) programme by combining: ☝️ Local relevance ✌️ Data-driven optimization 🤟 Scalable execution And you're invited to hear it first-hand. Join Amparo, Greg Sterling, and Christian Hustle tomorrow: https://lnkd.in/dQtYVujp You'll also hear some very cool insights from our latest franchise report.
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Grant Coleman hat dies geteilt2pm EST/7pm BST/8pm CEST today! A very important webinar with our friends at Reddit, Inc. on how to influence visibility using Reddit engagement - a topic thrust into the limelight as part of GEO conversations at Uberall right now! Lets gooooGrant Coleman hat dies geteiltAI search has entered the chat. Reddit, Inc. was already there. 😉 Join us live today to see what that means for your brand's visibility. Register this way: 👉 https://lnkd.in/ew6pbvVE
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Grant Coleman hat dies geteiltIt was awesome to contribute to the Diary of a CRO Podcast series with Manuel Hartmann. Watch or listen here on Spotify: https://lnkd.in/eFFgvmTy Key theme: AI with (not 'vs') SaaS - growing demand because of AI, not despite it. I think there are many in my network that may gain value from the dialogue. Topics: - AI vs. SaaS — the false dichotomy, and why Uberall's demand is growing because of AI, not despite it - Churn detection — replacing the AE's narrative with objective signals from Gong + email + support tickets - RevOps at 7–10% — Grant's 15-person RevOps team making 5 Uberall reps outperform competitors' 50 - Enablement — killing the awkward role play, using real Gong calls as the benchmark library - Attribution is dead — one pipeline number between CRO and CMO, plus case studies as GEO fuel for ChatGPT discoverability - What not to do — the hardest CRO decision in 2026 is ignoring the long tail AI unlocks I would love to hear your feedback and experiences from the front lines.019 AI with (not vs.) SaaS): Why Uberall's demand is growing because of AI, not despite it019 AI with (not vs.) SaaS): Why Uberall's demand is growing because of AI, not despite it
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Grant Coleman hat dies geteiltI left the UK for love, not for any issue I had with its politics. I have spent 43 years building my life in the UK before a move to Switzerland last year. The UK, and in particular, London has provided me with massive opportunity to build a now 17 year career in SaaS/MarTech from BDR to CRO, all without a degree or special favours - earned success through a period of growth. I am eternally grateful. The UK became THE place for NA software companies to land their EMEA GTM - same language, special relationship, awesome OPP. My UK network is littered with 100’s of people that have grown their careers as a result. Incidentally, my career is EU software building for global scale, where again, the UK was the best place to do that from. As a man with dual Cypriot/UK heritage and a career built around connecting NA to EMEA and vice versa, I was gutted the day the UK voted for Brexit. Today I am horrified that the UK will have its 7th Prime Minister in 10 years since the Brexit vote, with the additional prospect of a snap General Election. The 20 years before Brexit, there were just 4. I will leave aside party politics because it doesn’t matter - nothing can be achieved without strong consistent leadership. The current dysfunction in the UK can be directly connected to the constant popularity contest that precedes a leadership contest. Manifestos for votes, in-fighting, far leftism and far rightism using the opportunity to create further division. It was not helpful that we moved almost immediately into a pandemic and now are in the biggest technology revolution in recent history. I don’t want this post to generate a political fight, it’s my observation, but I know for sure if I was reviewing working for or with a business that had 7 CEOs in 10 years, I’d run - surely the time horizon for a country should be longer. It’s somehow clearer to see from the outside looking in than it is surrounded by the 24 hour UK news cycle. Whatever follows I hope it’s at least a 4-5 year run with a sensible human who is less interested in popularity and power and more committed to solid delivery on policy and progress.
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Grant Coleman hat dies geteiltI am super happy to be able to bring insight directly from Reddit, Inc. on a live Webinar June 10th! Uberall have seen citing from Reddit on a massive rise, but what does that mean and how do multi location marketers maximise the opportunity? Join and find out! Thanks Amanda Kusner & Peter W. for leading this!Grant Coleman hat dies geteilt83% of people go to Reddit for the truth.* And the robots agree. So why does Reddit keep outranking your branded content in AI answers? And what does that mean for multi-location brands? 👀 Peter Wischmann, Reddit, Inc. and Amanda Kusner, Uberall are teaming up to deliver the truth on a Search Engine Journal webinar. They’ll be discussing the community signals, ranking factors, and local trust signals shaping AI discovery right now. Plus, sharing 5 practical tactics to improve AI visibility across every location, vertical and market. June 10. See you there: 👉 https://lnkd.in/dsgCcJiB *Stats from a LinkedIn poll of 7 people. It’s still running if you’d like to strengthen the dataset.
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Grant Coleman hat dies geteiltFor everyone and anyone running QSR’s right now - this is GOLD Nice work UberallGrant Coleman hat dies geteiltWelcome to the drive-thru. There’s something special on the menu today… The 2026 GEO Playbook for multi-location QSRs. Packed with the finest ingredients: 🚗 Industry and category benchmarks in AI discovery 🥡 Strategic framework to connect your locations to recommendations 😋 90-day action plan to grow your share of voice Ready to pick up? 👉 https://lnkd.in/da6wXStZ
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Grant Coleman hat dies geteiltSebastian Hauch from Uberall is giving a Masterclass tomorrow on the OMR stage, and just so nobody needs to get FOMO, it will be streamed LIVE on LinkedIn - "AI Search for Multi-Location Brands" - the HOTTEST take on the HOTTEST topic! Get there if you're at OMR, if not, get regsitered!Grant Coleman hat dies geteiltYou know that event FOMO you get when you hear about all the cool speakers? We don’t like it either. So we’re bringing Sebastian Hauch directly to you, live from OMR Festival 2026. Join us on LinkedIn Live to hear all the latest data and insights in AI search. And walk away with a clear action plan to make sure you’re the one AI recommends. Of course if you’re at OMR, we’d love to see you in person. In fact, the whole team would love to see you at booth B6 J08… Karolina Vetter, Madeline Hirt, Harun Altintas, Ulas Aydin. They can show you your AI share of voice in a matter of minutes. 👌
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Grant Coleman gefällt dasGrant Coleman gefällt dasMy next chapter is here! I’m excited to join Placer.ai as Senior Legal Counsel. Placer sits at the convergence of data, AI, technology, and the physical world, distilling complex real-world signals into market intelligence that helps organizations understand where people go, how markets are evolving, and what those shifts mean for their business. This is the kind of legal work that genuinely excites me: AI, data, privacy, and commercial strategy coalescing in real time, with the law evolving right alongside the technology. The questions are sophisticated, the answers aren’t always obvious, and legal gets to be part of figuring out what’s possible. Exactly where I want to be. I’m ready to dive in with those who helped bring me aboard, starting with the indomitable Adam Gopin, Noam Ben-Zvi, Will Emmons, Avraham Bar, Brian Hamrick, Vernell Wisdom, Rachel Newman, and the rest of the Placer team. Grateful for the wonderfully warm welcome. I’m eager to get to work helping build, scale, and navigate what comes next. New chapter. New industry. Grand opportunity. Let’s go!!!
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Grant Coleman gefällt dasGrant Coleman gefällt das💙 Thank You, SAP! Almost 6 years ago, I walked into SAP with no idea what was waiting for me. I couldn’t be more grateful for all the people and the moments which shaped me since the early years of my career. I appreciate everyone who was part of this journey and the energy that made every day at this company so special. To my colleagues and managers - Thank you! NOW it's time to go all in on Agentic AI. Excited to share I'm joining ServiceNow as Solution Account Executive, driving Moveworks Enterprise business in Switzerland. Agentic AI is a real paradigm shift in the way companies work. And I'm honored to be part of a mission to make the world work better for people. 🚀 Let’s Go!
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Grant Coleman gefällt dasGrant Coleman gefällt das11 years. 1 company. Countless memories. Today marks my 11th work anniversary at #Uberall! 🎈 It’s rare in tech to stay in one place this long, but when you’re surrounded by incredible people, solving real problems, and constantly learning, time truly flies. Grateful for the trust, the growth, and the fantastic team that makes opening the laptop every day worth it. Thank you to everyone who has been part of my Uberall journey so far! #WorkAnniversary #Uberall #TeamUberall #11YearAnniversary
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Grant Coleman gefällt dasGrant Coleman gefällt dasI’m starting a new role as Head of Legal, EMEA at Docusign. Docusign is pivoting from the category-defining leader in e-signature, trust and compliance to an AI-powered Intelligent Agreement Management platform. Thrilled to be leading legal strategy across EMEA through that incredible shift. Impressed by the people and warmth I’ve experienced getting to day 1. Huge thanks and excited to work with Peter Seeger, Jim Shaughnessy, Natalia Jhaveri, Leanne Keegan, Matteo Bruno, Coraline Niel, Henning Franken, Craig L.n, Craig L., Stéphane Barberet and many more. Let’s go!
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Grant Coleman gefällt dasGrant Coleman gefällt dasAnd that's a wrap. After six years, I'm saying goodbye to Marks and Spencer — for the second time in my career. When I arrived in 2020, M&S.com sat on the fringes of the business, unloved and under-invested — ageing tech, outdated marketing, minimal profit contribution. Six years on, it's unrecognisable. We rebuilt the foundations, digitally acquired the next generation of M&S shoppers, grew online revenues from £800m to over £2bn, and quadrupled profit contribution. It's no longer at the edge of the corporate strategy — it's right at the heart of the M&S growth story. We built Brands at Marks and Spencer from a blank sheet, launching Nobody's Child as our first partner in September 2020, and then turned it into a marketplace carrying all the biggest names in retail. Of course it hasn’t all been smooth sailing, not least in 2025 when we experienced a serious cyber incident. We took our digital business offline for 7 weeks before painstakingly rebuilding it piece by piece. During this period I saw exactly what this team is made of - determination, resilience, and incredible problem solving. My thanks to Archie Norman, Richard Price, MBE, Stuart Machin, Eoin Tonge, Sacha Berendji (and many others) for putting their trust in me, and to the exceptional colleagues who I had the privilege to lead. The foundations are now laid for David Clark and team to take the transformation of Marks and Spencer to the next level. Twenty-five years in retail have taught me one thing: the businesses that win stay close to their customers while being unafraid to reinvent how they serve them. More on what's next for me very soon. For now — thank you, M&S. It's been the privilege of a career. #Retail #Ecommerce #DigitalCommerce #Omnichannel #RetailTransformation
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Grant Coleman gefällt dasGrant Coleman gefällt dasChatGPT Ads just crossed $1B in ARR. 0->$1b in less than 200 days. Our fastest product ever to reach this milestone, and one of the fastest-growing ads businesses in the world. It was just a few months ago here I announced the launch of self-serve and the roll out of CPC bidding. 20K+ advertisers. 40+ countries. And we are just getting started. Don’t blink. Team is cooking, and I’m proud that we got here with our principle of putting User Trust above everything else! More here: https://lnkd.in/gGNjNgNW
Berufserfahrung und Ausbildung
Projekte
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Jimmy Choo
Projekt anzeigenAs one of the worlds best known luxury retailers, it is paramount that any marketing experience functions at the highest possible standards of UX. Previously Jimmy Choo had been unable to find a suitable supplier as the quality of experience always let down the package. That was until Zmags Verge CommercePro came along. Now Zmags is enabling Jimmy Choo to create digital versions of catalogues and look books with integrated ecommerce so that inspired consumers can buy straight from the page.
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Joules
–Heute
Projekt anzeigenJoules use Zmags to power seasonal catalogues, look books, and trend guides in their website, and on tablet and SmartPhones.
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Laura Ashley
–Heute
Projekt anzeigenLaura Ashley gain significant savings by reducing print runs of their "big books" or seasonal catalogues that come out twice a year.
They have more than replace the print reductions with online views that are generating average engagement times in excess of 10 minutes per visit.
They have been able to support mobile and tablet devices through the Zmags platform with experiences that automatically fit the screen size and a adapt to touch screen. They are also able to use this…Laura Ashley gain significant savings by reducing print runs of their "big books" or seasonal catalogues that come out twice a year.
They have more than replace the print reductions with online views that are generating average engagement times in excess of 10 minutes per visit.
They have been able to support mobile and tablet devices through the Zmags platform with experiences that automatically fit the screen size and a adapt to touch screen. They are also able to use this experience to enhance the dedicated iPad and iPhone Applications -
Portfolio of clients and work
–Heute
Please take a look a a very small selection of the clients I have helped bring on board at Zmags.
We have enabled some of the worlds largest brands and retailers execute digital marketing campaigns using a linear experience and integrated ecommerce. This is driving engagement, conversion and increased average order values - directly supporting the KPIs for marketing and ecommerce professionals.
As well as assisting retailers, I have worked with with many other marketers and…Please take a look a a very small selection of the clients I have helped bring on board at Zmags.
We have enabled some of the worlds largest brands and retailers execute digital marketing campaigns using a linear experience and integrated ecommerce. This is driving engagement, conversion and increased average order values - directly supporting the KPIs for marketing and ecommerce professionals.
As well as assisting retailers, I have worked with with many other marketers and publishers for content such as:
- Reports
- Brochures
- Employee Handbooks
- Consumer Magazines
- Internal Employee Magazines
- B2B Titles
- Catalogues
- Look books
- Annual Reports & other investor relations materials
- Gift Guides
any many more! In essence anything that forms a document could become a ZmagAndere Mitarbeiter:innenProjekt anzeigen
Auszeichnungen/Preise
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The Top U.K. Sales Leader
Sales Confidence
https://www.linkedin.com/posts/sales-confidence_leadership-motivation-sales-activity-6869592558461358080-MI5a?utm_source=linkedin_share&utm_medium=ios_app
Nominated initially as one of the UK’s Top 50 Sales Leaders, I was thrilled to be recognised as No.1 in the U.K. amongst my peers for 2021. -
One of the "The 50 UK media & sales experts you must follow on Twitter"
LoveMediaSales.com
Love Media Sales have produced this as a UK only list, simply to highlight information and the majority of Tweets to be UK relevant.
http://bit.ly/gmmLZo
It is however noted in comparison, that in particular US media sales guru’s often have tens of thousands of followers, whilst following equal amounts. It is hard to quantify how effective this is, but having a timeline with hundreds if not thousands of messages per minute, I suspect cannot be productive.
All of these accounts help…Love Media Sales have produced this as a UK only list, simply to highlight information and the majority of Tweets to be UK relevant.
http://bit.ly/gmmLZo
It is however noted in comparison, that in particular US media sales guru’s often have tens of thousands of followers, whilst following equal amounts. It is hard to quantify how effective this is, but having a timeline with hundreds if not thousands of messages per minute, I suspect cannot be productive.
All of these accounts help serve the media & sales community and are people who interact. Some have hundreds of followers and some very little; however they all contribute worthwhile Tweets and should be followed
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