Senior Manager, CRM

Responsibilities include:

General

• Lead training and adoption of My Versace (Clienteling App) in the US region by partnering with Retail and HQ teams to implement programs, identify opportunities and deliver results
• Identify, maintain and grow VIC customer base and other priority customer segments (e.g. new, locals, lapsed...)
• Develop and execute the targeted clienteling contact strategy (including client gifting) and calendar of rewards and activities to animate the customer database and keep an “always-on” approach to their experience with Versace
• Build and execute action plans per boutique- store level based on each situation/objectives
• Coordinate development initiatives across retail & digital channels and touch points
• Perform monthly client performance review with Regional retail teams
• Articulate best practices sharing in these regions
• Manage interactions with internal partners to contribute to transversality and project management mode (Events, retail, merchandising, digital)

Technical Responsibilities

• Coordinate monthly Clienteling App training schedules for retail teams
• Collaborate with My Versace Project Manager and technical team to identify and resolve app bugs or discrepancies reported by the retail teams
• Support retail network with business critical requests and supplying client lists
• Oversee all administrative Clienteling app requests
• Compile data quality reports and distribute amongst the retail network

Experience & Key Competencies:

• Bachelor’s degree required
• 5+ years of work experience in CRM/Clienteling.
• Experience within the luxury and/or fashion environment preferred.
• Focused on customer satisfaction by continuously improving services, processes, collaborative capabilities.
• A passionate, energetic team-oriented individual with strong analytical, interpersonal, creative and leadership skills.
• Experience of managing budgets and timeline deliverables.
• Strong oral and written communication and presentation skills.

At Versace, we are all responsible for creating a diverse and inclusive workplace. We try to inspire change and growth within each other and believe success is a result that comes from our differences. Versace is proud to be an equal opportunity employer committed to inclusivity regardless of age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. M/D/F/V