“As her manager on the MarTech team Cloudflare, I have the pleasure of witnessing her remarkable contributions and professional growth firsthand. Xin is not only a top performer but also a well-respected team member known for her intelligence, passion for analytics, and collaborative spirit. During her tenure with our team, Xin has consistently demonstrated exceptional technical acumen and an impressive ability to manage complex analytics projects. One of her significant achievements was leading the seamless migration from Google Analytics 360 to Google Analytics 4. This critical transition required meticulous planning and coordination across various departments, including engineering and business intelligence, all of which Xin handled with exemplary professionalism and skill. Furthermore, Xin has played a pivotal role in driving the implementation of Adobe Analytics. She developed a comprehensive tool roadmap by engaging with business stakeholders and technical leads, ensuring that the solution not only met but exceeded our strategic goals. Her expertise in web and paid media analytics has made her a go-to subject matter expert within our company, valued by everyone who has the opportunity to work with her. It is rare to come across someone who is as dedicated and capable as Xin. Her ability to work effectively under pressure and bring out the best in others has benefited our team immensely.”
About
Experienced Analytics Manager with 10+ years in AdTech and MarTech, specializing in…
Activity
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It’s honestly so exciting to see MeasureCamp Los Angeles finally coming together. What started as an idea to bring the MeasureCamp spirit to LA is…
It’s honestly so exciting to see MeasureCamp Los Angeles finally coming together. What started as an idea to bring the MeasureCamp spirit to LA is…
Liked by Xin Gu
Experience & Education
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Cloudflare
View Xin’s full experience
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Licenses & Certifications
Projects
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Google Online Marketing Challenge
Other creators -
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Global Media Festival
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• Cooperated with team members, secured catering, A/V, photographers, signed released, guest parking, Media Maker Award etc.
• Attracted 300+ attendance
• Instructor: David CraigOther creators -
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Fox Sport Marketing Plan
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Performed market research design and conducted data analysis on the launch of FOX Sports 1
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Languages
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English
Full professional proficiency
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Japanese
Full professional proficiency
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Mandarin
Native or bilingual proficiency
Recommendations received
2 people have recommended Xin
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