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Meet Shutterstock contributor Kerem Gogus, whose dream-inspired work blends fantasy, science fiction, and editorial photography - bringing surreal 3D worlds to life. Explore his creative journey on the Shutterstock Blog: https://lnkd.in/e3RMye-b
Shutterstock Studios partnered with D&AD to publish The Cost of the Shortcut, a new report exploring AI’s evolving role in the creative process and the continued importance of originality, craft, and human imagination. Read the full report here: https://lnkd.in/eysRTyC7
“As AI becomes more accessible, taste becomes more valuable," says Lisa Smith, D&AD President and Global Chief Design Officer at Uncommon Creative Studio. Introducing The Cost of the Shortcut, the second AI & Creativity Report from D&AD. Sponsored by Shutterstock Studios, this in-depth report goes beyond hype to address the critical reckonings that are reshaping our commercial landscape. There’s no doubt that artificial intelligence is cementing itself in our toolkits. But as it does, our industry faces a critical tension: the trade-off between instant efficiency and enduring excellence. We held 197 in-depth conversations with creative leaders across 30 countries, alongside an analysis of over 10,000 D&AD Award entries. The insights from the findings have now prompted six critical reckonings around AI: - Originality: When anyone can make, what does it take to mean something? - Speed: What are you doing with the time you got back? - Pricing: And if speed is now standard, what are brands actually paying for? - Talent: How do we protect the future of our craft? - Governance: Who’s responsible for the policy you haven’t written yet? - Leadership: The industry now has the tools, but who has the answers? The report also warns that AI isn’t just replacing tasks; it’s replacing training. Junior creatives build judgement through drafts, layouts and research, and those are often the first jobs handed to AI. We may gain efficiency now, but do we also risk losing the creative judgement that makes AI useful in the first place? The Cost of the Shortcut is now live. Six reckonings exploring what AI means for creativity, craft and the industry... and a call to action for what comes next. Get the full story and download your free copy: https://lnkd.in/ek8tYUq5 #dandad D&AD Masterclasses Laura McTurk Lisa Cheung David Patton Paul Drake Sam Richardson Madhuri Chowdhury Sammi Vaughan Katherine Lathwell Ben Cooper BRAINSTRUST
Big news: Shutterstock is now available in Claude. With the launch of Shutterstock’s connector in Anthropic’s Claude, users can discover high-quality images, videos, music, and sound effects directly within their AI-powered workflows, making it easier to bring creative ideas to life with licensable, commercial-ready content. We’re excited to help creators move from concept to execution faster, with trusted content built into the tools they already use. Get started here: https://lnkd.in/e-n4bnGk Read more: https://lnkd.in/e4e5jedA
AI’s potential isn’t powered by compute alone. It depends on the quality of the data behind it. Daniel Mandell, SVP of Data Licensing and AI Services, discusses why better models, outputs, and use cases all start with quality data, and why the industry needs to be talking about it more. Watch the full video: https://lnkd.in/gMYS9Mxn Learn more about Shutterstock data licensing: https://lnkd.in/gafMfmyd
AI customers aren’t just looking for more data. They’re looking for the right data. Daniel Mandell explains how the market is moving beyond scale toward highly specific, fit-for-purpose content—and what that shift means for the next generation of AI. Watch the full episode: https://lnkd.in/gMYS9Mxn Explore Shutterstock’s data licensing solutions: https://lnkd.in/gafMfmyd
As Generative AI becomes part of every creative workflow, one question matters more than ever: What builds audience trust? Join us for this webinar as we explore the evolving relationship between AI and human creativity, unpack the latest research on audience trust, and share how leading brands are using AI to enhance creative excellence while maintaining authenticity and protecting their business. Register today and join the conversation: https://lnkd.in/gHz8Ez2m
How does high-quality data shape the future of AI? We sat down with Daniel Mandell, SVP of Data Licensing, to discuss how the rise of generative AI has transformed data into a strategic asset. Drawing on Shutterstock's experience working with leading AI labs and startups, Daniel explains why high-quality content and metadata have become increasingly valuable as AI models evolve. Watch the full episode: https://lnkd.in/gPrs2Qny This is the first episode in our five-part series hosted by Emma Gammons, Director of Global External Communications, exploring the AI data economy. Stay tuned for more conversations on the role training data plays in modern AI development, strategy, and deployment. Learn more about Shutterstock data licensing: https://lnkd.in/gafMfmyd
Today, Shutterstock is expanding global access to Unlimited. Designed for marketers, designers, and creatives who are producing content at scale, our Unlimited downloads subscription gives customers the flexibility to move from inspiration to licensed content to AI-assisted creation without switching between multiple tools or managing monthly download limits. "Unlimited brings together trusted premium creative content and AI-powered tools in a way that helps customers bring ideas to life faster while maintaining the quality, trust and creative control they expect from Shutterstock." - Paul Teall (Vice President, Marketplace Strategy) Discover what's possible: https://lnkd.in/gQaFkHq3 Read the full announcement: https://lnkd.in/ghb89dJj
Fashion is more than what we wear. It's a reflection of identity, culture, and everyday life. We're excited to celebrate the winners of our latest contributor contest, where creators from around the world shared authentic fashion stories through imagery and video. From contemporary street style to traditional dress and cultural heritage, these winning submissions highlight the power of local perspectives in visual storytelling. Congratulations to all of our winners, and thank you to every contributor who participated. Explore the winning work and the stories behind it: https://lnkd.in/gHFjymTw
Shutterstock Studios helped bring Lenovo's vision for the future of football to life through AI-powered creative, immersive storytelling, and content designed to engage fans around the world. Learn more: https://lnkd.in/gz8kT6gU
Kickoff, content, and a lot of AI. For Lenovo, FIFA’s Official Technology Partner, the FIFA World Cup 2026™ is more than a global stage. It is a chance to show how AI, infrastructure, and real-time intelligence can power the tournament experience from every angle. In our latest blog post, we go behind the scenes of how Shutterstock Studios helped bring Lenovo’s story to life through video, webcast content, and an interactive game built for CIOs. From kickoff to final whistle, this campaign shows what happens when technology storytelling gets in the game. Read the full story: https://lnkd.in/gHbBJuKE