- The Penny Saver, a division of Gazette Communications, is an audited advertising publication published each Wednesday and delivered to over 89,000 households in Linn County, Iowa. The Penny Saver was established in 1967, it has become one of the foremost sources of advertising information for businesses and residents in the area. Sign up to receive the Penny Saver each week.
Penny Saver
- Delivered every Wednesday with The Gazette newspaper to all Gazette subscribers in Linn County. Non-subscribing Linn County households receive the Penny Saver in the mail free of charge.
*96,100 adults read the Penny Saver during an average week*
*77% of readers frequently purchase products or services from ads seen in the Penny Saver*
- Inside you’ll find:
- -Category ad placement options
- -Insert zoning by zip code available
- -Special dining and entertainment section each week — found in The Guide
The Guide
- Published every Wednesday in the Penny Saver, it’s your starting point for dining &entertainment in the Linn County area.
*67,400 Adults read the Guide during an average week*
- Inside you’ll find:
- -A featured local event story
- -A local restaurant profile
- -Directory of Events listed by categories – such as Kid’s Stuff, Out & About, Art/Exibits, Dance, Classes and more!
- -“On the Move” pages feature shows and events, travel and other businesses
- -“Local Flavors” pages feature restaurants, pizza coupons and offers from other local eateries
- -“Night Life” pages are where you’ll find bars and nightlife including live bands, Karaoke and drink specials
- *Also*
- Look for seasonal happenings in The Guide such as bazaars, local festivals & other events!
*Source: 2008 Consumer Market Study, Clark, Martire, Bartolomeo, Inc.