InnovationFinding Ideas by Bronwyn FryerFrom the Magazine (November 2003)PostPostShareSaveGet PDFBuy CopiesPrintSummary. Leer en españolLer em portuguêsPostPostShareSaveGet PDFBuy CopiesPrint A version of this article appeared in the November 2003 issue of Harvard Business Review.PostPostShareSaveGet PDFBuy CopiesPrintRead more on Innovation or related topics Technology and analytics, Human resource management, Creativity, Diversity and inclusion and Retail and consumer goods