Published online by Cambridge University Press: 01 March 2016
Matteo Renzi’s eruption on to the Italian political scene is now overcoming the inertia of the Italian political system, with a highly personalised leadership style which is challenging the Democratic Party’s (Partito Democratico, PD) organisational model. Renzi’s great innovation on the Italian left is the enforcement of a post-ideological leadership which is able to attract wide support due to a vigorous style of communication and skill in the use of traditional and new media. This article analyses the rise of this new charismatic leadership and the way in which it challenged the traditional organisational model of the PD, and aims to identify the main elements that define it at national and party level.
L’irruzione sulla scena politica italiana della figura di Matteo Renzi ha sconvolto un sistema politico bloccato da una profonda crisi. La leadership di Renzi, fortemente personalizzata, ha imposto un cambiamento radicale al modello organizzativo del Partito Democratico (PD), grazie ad uno stile di leadership post-ideologica. L’obiettivo di Renzi è stato in un primo momento di ‘rottamare’ la precedente leadership del PD per rendere il partito capace di attirare un vasto sostegno in grado di superare lo steccato elettorale del tradizionale elettorato di centro-sinistra. Per ottenere questo risultato Renzi si è affidato ad una comunicazione ‘aggressiva’ basata su un uso sapiente dei media nuovi e tradizionali e sul superamento di alcuni totem valoriali della sinistra italiana. L’articolo analizza l’impetuosa e rapida crescita di questa leadership carismatica e il modo in cui ha sfidato la struttura organizzativa del PD, con l’obiettivo di definirne i tratti principali, sia come leader di partito sia come nuovo e principale leader politico italiano.
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