Burst Statistics – Privacy-Friendly WordPress Analytics (Google Analytics Alternative)

Beschreibung

Finally, analytics that you’ll actually use.

Google Analytics is overkill. Other WordPress statistics plugins are cluttered and confusing. You just want to know what’s happening on your site – without a data science degree.

Burst Statistics gives you a clean, intuitive analytics dashboard focused on the metrics that actually matter. No external accounts. No complex setup. Install, activate, and understand your traffic in seconds.

Trusted by 200,000+ WordPress sites. Built by the experienced team behind UpdraftPlus, WP-Optimize, and All-In-One Security.

What our users are saying

„Finally, an analytics plugin I can actually explain to clients.“
— @anguskeystone on wordpress.org

„I tried WP Statistics and Independent Analytics, but they’re overloaded and confusing. Burst’s UI is intuitive and focused on what matters to me.“
— @vallered on wordpress.org

Why Burst Statistics?

Designed to be actionable
Other analytics plugins throw everything at you. Burst shows what matters — visitors, pageviews, referrers, top pages — in a dashboard you’ll actually use. No overload of data. No confusing menus.

Privacy-first by design
All statistics stay on your server. No external tracking. Your data is yours – we never see it without your explicit permission.

Zero setup friction
Install, activate, done. No Google accounts, no tracking codes, no configuration headaches. Start seeing live visitors immediately.

Built for WordPress
Not a port from another platform. Designed specifically for WordPress with native performance and seamless integration.

Fast and lightweight
Optimized database queries, no bloated scripts (<4kb tracking script), no external dependencies slowing down your pages. Designed to track accurately even when using aggressive server-side caching.

Eigenschaften

Understand your traffic

• View table of top performing pages and posts
• Track key metrics (Visitors, Sessions, Pageviews, Bounce Rate)
• Breakdown of visitors by device (Desktop, Tablet, Mobile)
• Filter data by custom date ranges
• Compare traffic over time

Real-time analytics

• Identify the real-time source for live visitors
• View the specific pages users are visiting now
• See a live count of active users on your site

See what content performs

• Top pages and posts ranked by views
• Compare any date range
• Track individual page performance

Custom conversion tracking

• Track views, clicks and hooks
• Track WooCommerce sales
• Track custom events or hooks

Privacy without compromise

• 100% self-hosted — all statistics stored locally in your WordPress database
• Cookieless tracking option (no consent banner required in some countries)
• Designed to support GDPR, CCPA, DSGVO, AVG, RGPD, and PECR compliance

Stay informed

• Weekly or monthly email reports delivered to your inbox
• Compare periods to spot trends
• Get notified when tracking does not work

Von den Schöpfern von UpdraftPlus, WP Optimize und All In One Security

Burst Statistics was created by experienced developers who also created:
* UpdraftPlus: WP Backup & Migration Plugin
* All-In-One Security (AIOS) – Security and Firewall
* WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance

Who is Burst for?

• Bloggers & content creators — See which posts resonate with your audience
• Small business owners — Understand your traffic without complexity
• WooCommerce stores — Track visitor behavior and sales (Burst Pro – Business plan)
• Agencies & freelancers — Manage analytics for your clients (Burst Pro – Agency plan)
• Privacy-conscious site owners — GDPR-compliant stats without consent banners
• Anyone tired of Google Analytics — Get clarity instead of confusion

Unlock comprehensive insights into your website’s user behaviour with Burst Pro. Benefit from advanced features designed to improve performance, boost engagement, and drive conversions. Get Burst Pro now.

Free vs Pro

Burst Statistics (Free) includes everything you need to understand your website traffic: visitors, pageviews, referrers, top content, device stats, goal tracking, email reports, and more.

Burst Pro adds advanced features for businesses and professionals:

CREATOR PLAN
* UTM campaign tracking — See which marketing efforts drive results
* Geographic data — Country and city-level visitor insights
* Advanced filtering — Segment data by any dimension
* Data archiving settings — Keep your database lean automatically
* Priority support — Direct contact with our developers (You’ll speak to actual humans!)

BUSINESS PLAN
* Everything in the creator plan +
* Full sales dashboard — Understand what content brings in the most revenue
* Revenue attribution — Connect WooCommerce sales to traffic sources

AGENCY PLAN
* Everything in the business plan +
* Reporting — Generate shareable reports

All Burst Pro plans include priority support. You’ll have direct contact with our developers (You’ll speak to actual humans!)

Learn More

• Burst Statistics vs Google Analytics
• Privacy & GDPR Compliance
• Burst Pro Pricing

Privacy and Data Sharing

Burst Statistics includes an optional data sharing program. It is disabled by default. You can enable it under Burst Statistics → Settings → Data Sharing, and you can turn it off again at any time from the same location.
When enabled, the plugin sends a small set of aggregated, anonymized metrics to Burst Statistics‘ servers once per month. This includes traffic statistics (visitors, pageviews, bounce rate, session duration), database row counts and query performance timings. No personal data, IP addresses, domain names, or visitor information is ever transmitted. All data is aggregated on your server before it leaves, making it impossible to trace back to your website or any individual user.

We use this data to:
* build anonymous industry benchmarks so you can compare your site’s performance against peers;
* understand which features are most used, so we can prioritize development effectively;
* know which WordPress and PHP versions are in active use, so we can make informed support decisions;
* identify slow database queries across real-world installs, so we can improve plugin performance for everyone.

For the complete list of data fields collected and full details on how the data is used, please read our Data Sharing Policy.
This feature connects to: https://api.burst-statistics.com

Installation

1. Go to Plugins → Add New in your WordPress dashboard
2. Search for Burst
3. Click Install Now, then Activate
4. Visit Statistics → Dashboard to see your analytics

That’s it. No external accounts. No tracking codes to paste. Burst starts collecting statistics immediately.